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Lead Generation · Built for performance

Lead generation for home services.

Plumbing, HVAC, roofing, electrical, landscaping. Phone-ringing leads, not form fills that go nowhere.

15-min discovery call Month-to-month 90-day ROAS guarantee
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Brands Scaled
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Ad Spend
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Years Experience
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Day ROAS Guarantee
What's Included

Everything you need to scale lead generation.

No add-ons, no surprises, the full Lead Generation program.

📞

Google Ads Search + Local Service Ads (LSA) setup

📋

Meta + YouTube remarketing for service-area coverage

🎯

Mobile-first landing pages built for click-to-call

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CallRail call tracking with whisper messages

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CRM integration (Jobber, HousecallPro, ServiceTitan)

Lead-to-booked-job attribution + reporting

90-Day Guarantee

If we don't lift your ROAS, we work free.

Within 90 days, your blended ROAS improves, or we work for free: the next month's on us. No fine print.

Read the Guarantee
Serving Salem + the Willamette Valley21 areas · tap to view
Salem 97301Salem 97302Salem 97303Salem 97304Salem 97305Salem 97306Salem 97317Keizer 97303Woodburn 97071Silverton 97381Stayton 97383Aurora 97002Hubbard 97032Mt Angel 97362Independence 97351Monmouth 97361Dallas 97338Turner 97392Jefferson 97352Albany 97321Portland Metro
Why it matters

Where lead generation fits your growth

The brands that win with lead generation treat it as one part of a system, not a silver bullet. We've worked across $50M+ in ad spend across 2000+ brands over twelve years, and the pattern holds: lead generation performs best when it's wired into the same tracking, offers, and reporting as the rest of your funnel.

That's why a named strategist owns your account end to end and reports on the numbers that move your P&L, booked jobs, blended ROAS, contribution profit, instead of vanity metrics. If lead generation is the right next lever for your business, we'll tell you straight; if it isn't, we'll point you at the channel that is. The 90-day ROAS guarantee keeps that advice honest.

FAQ

Lead Generation FAQ

What's a typical cost per lead?

$40-$80 for home services in Salem area. Varies by trade + season.

Do you integrate with Jobber/HCP?

Yes, direct CRM integrations standard, no manual lead entry.

How fast will my phone start ringing?

Google Ads: 7 days. LSA: 2-4 weeks. SEO: 90 days for compounding lead flow.

Process

Our lead generation process

Built for home services: landing pages, call tracking, and campaigns engineered to put booked jobs on your calendar.

1) Discovery + goals. We map your economics, margins, LTV, capacity, and set a target CPA/ROAS we'll hold the program to.

2) Channel plan. We choose the channel mix that fits your math instead of selling you every service we offer.

3) Tracking + funnel. We fix tracking and the conversion funnel so spend ties to booked revenue end to end.

4) Launch + test. We launch across the chosen channels with clear hypotheses and weekly testing.

5) Scale + report. We scale what hits the target and cut what doesn't, with weekly blended reporting.

Deliverables

What you get with Lead Generation

  • Economics + funnel audit
  • Channel strategy + budget allocation
  • Tracking + attribution setup
  • Landing pages / lead capture
  • Cross-channel campaign management
  • Weekly testing + optimization
  • Blended ROAS / CPA reporting
  • A named strategist owning the whole funnel
Pricing

Lead Generation pricing context

Because this spans channels, pricing is a management fee plus ad spend scoped to the program; most engagements start in the low-to-mid four figures per month. Month-to-month, backed by the 90-day ROAS guarantee.

We publish ranges, not fixed prices, because the right number depends on your spend, goals, and complexity, and we'd rather scope it honestly on a 15-minute call than anchor you to a package that doesn't fit. Every engagement is backed by our 90-day ROAS guarantee.

À la carte pricing

Paid Ads à la carte.

Run one channel, or scale to omnichannel, as a standalone service, month-to-month. Ad spend is separate and never marked up.

Lean
$750/mo
Core
$2,000/mo
Scale
$4,000/mo

Part of a full retainer? See Lead Gen or Ecommerce pricing, or browse the full à la carte menu →

Ready to Scale

Let's grow your slice.

Free 15-minute strategy call. No pitch. Just a real plan you can use either way.

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