About Slice of the Pie Marketing — Jimmy Smith, Founder

What We Believe

6 things we won't compromise on.

These aren't taglines — they're how we make hiring/firing/scope decisions every day.

💰

Revenue over impressions

Every dollar tied to a booked job or closed sale. Vanity metrics are noise.

🎯

Specialists, not generalists

You wouldn't hire one person to do plumbing, electrical, and HVAC. Same for marketing.

🔄

Month-to-month trust

If we're not earning our fee every 30 days, we shouldn't be your agency.

🔍

Transparent everything

You own all accounts. Looker Studio dashboards live. You see what we see, in real-time.

🇺🇸

U.S.-operated

No offshore account managers. No 'we'll have someone get back to you' loops.

✅

Outcome guarantees

90 days to lift your ROAS — or we work free until we do.

Our story

Built by operators, not account managers

Slice of the Pie Marketing is a Salem, Oregon agency built on a simple frustration: most agencies are great at selling and mediocre at delivering. We started the company to run marketing the way an in-house team would if it actually had to hit a number — owning paid, SEO, email, and conversion as one system instead of billing for activity.

Seven years later we've managed $50M+ in ad spend across 2000+ brands at a 5.2x average ROAS, working with home-services companies across the Pacific Northwest and DTC brands nationwide. We stayed deliberately small and specialized so the people who win your business are the people who run it.

We're headquartered at 3745 Pleasant View Dr NE in Salem, and we're U.S.-operated end to end — no offshore account management, no rotating ticket queues.

Principles

Six things we won't compromise on

Revenue over impressions. We optimize to booked jobs, blended ROAS, and contribution profit — not reach or vanity dashboards.
Specialists, not generalists. Two ICPs, deep playbooks. We say no to work outside our lane.
Month-to-month trust. No annual lock-ins. The work earns the next month.
Transparent everything. You own the accounts, the data, and the reporting. Weekly, in plain English.
U.S.-operated. The strategist you meet is the strategist who runs your account.
Outcome guarantees. The 90-day ROAS guarantee puts our money where our pitch is.

FAQ