Before · Squarespace
The entire old website. One page, no services, no pricing, no reason to stay.
After · madison-barbershop.com
The new homepage: real photography, full navigation, and booking front and center.
An eight-chair barbershop in Keizer with a single-page Squarespace placeholder: a logo, an address, and one button. We rebuilt the whole web presence, moved hosting and domains under one roof, and launched on madison-barbershop.com without losing a business hour.
Madison Barbershop fills eight chairs on River Road N in Keizer. Their website did not sell any of that. It was a single Squarespace page with the logo, the new address, a phone number, and a booking button, and the shop wanted off the platform entirely.
We designed and hand-built a fast, static 22-page site around the way people actually shop for a barber, then moved the whole operation onto infrastructure we manage.
Dedicated pages for every service, pricing, barbers, gallery, reviews, booking, and a blog. Hand-coded, no page-builder bloat.
Job: sell the shopLocal business and FAQ structured data on every page, clean URLs, a sitemap, and city pages for Keizer and Salem.
Job: get foundThe client's updated ten-service menu published site-wide, from a $25 buzz cut to the $130 Presidential.
Job: answer the #1 questionHosting moved off Squarespace onto our managed infrastructure with a CDN and SSL, and both domains consolidated under one roof.
Job: one accountable teamThe old site did not list a single price. We published the shop's full ten-service menu, from a $25 buzz cut to the $130 Presidential, on a dedicated pricing page, on every service page, and in the structured data search engines read.
Moving a live business off Squarespace is where most migrations go wrong. We staged the new site on our hosting first and verified every page, then ran the DNS cutover overnight, outside business hours. By morning, madison-barbershop.com pointed at the new site with SSL and a CDN in place, verified from multiple networks before the first customer woke up.
One page became twenty-two. A placeholder became a website that sells the shop and books the chair.
We design, build, migrate, and manage websites for local businesses, end to end, so you can get back to running the shop. Free 15-minute strategy call, no pitch.
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